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Higgins Joyce Vanessa de Macedo

Changing Class Formations and Changing Television Viewing: The New Middle Class, Television and Pay Television in Brazil and Mexico, 2003‑2013

Joseph D. Straubhaar, Vinicio Sinta, Jeremiah Spence, Vanessa de Macedo Higgins Joyce
This study will examine how rapidly changing social class structures in Latin America in the last ten years have impacted television viewing. Subscription to cable or pay television has increased enormously in Brazil and Mexico in the last 6-7 years as effects of the substantial growth of the middle class in the last 10-15 years has…